Resources

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Not all business models are the same but, according to the authors of the Business Model Generation, they can be grouped based on similar characteristics and how they “behave” in the world. The book outlines 5 core Business Model Patterns.

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Business owners and entrepreneurs can leverage LinkedIn to grow their brand, generate new leads, establish partnerships and make connections.

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This article covers 10 questions to help you get clear on all the areas you need to cover in the plan, along with tips on how to create a marketing plan.

WEB ARTICLE

ORGANIZATION
Access Ventures is a Colorado-based venture capital firm focused on investing in technology companies. They specialize is seed, startup, Series A and early-stage investments.

BOOK
By W. Chan Kim & Renee A. Mayborgne
If you are tired of competing head-to-head with other companies and feel like your strategy differs little from the competition surrounding you, you may need to redefine the rules of competition by creating a blue ocean strategy - focusing on the factors that customers really care about, while discarding factors they don’t

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By Chris Heivly
This book outlines five basic elements that are common to both fort-building and startup. It provides the reader a better understanding of the earliest micro-steps of starting your own business by overlaying Chris’s 30 years of experiences in startups, investments, big-company intrapreneurship and community development.

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By Jim Collins
This book investigates the question, Why are some companies able to become and remain visionary through multiple generations of leaders, across decades, and even centuries? Among the findings are Preserve the Core/Stimulate Progress, BHAGs, and the Genius of the AND.

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Business Model Generation teaches you how to systematically understand, design and differentiate your business model.

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Being your best self means playing to your strengths at work and everywhere else.
Discover your strengths and learn how to use them to thrive with CliftonStrengths 34.

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Colorado's most comprehensive guide to starting a business

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Colorado Procurement Technical Assistance Center (PTAC) helps small businesses grow with federal, state and local government contracts. This PTAC is funded in part through a cooperative agreement with the Defense Logistics Agency.

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Creating a clear and succinct value proposition that is meaningful to all of a startup’s stakeholders, including its staff, customers and investors, is one of the first challenges any entrepreneur faces.

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By Geoffrey Moore
This third edition brings Moore's classic work up to date with dozens of new examples of successes and failures, new strategies for marketing in the digital world, and Moore's most current insights and findings.

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WEB ARTICLE
Learn the three steps for discovering our most valuable market opportunities.

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It costs money to start a business. Funding your business is one of the first — and most important — financial choices most business owners make. How you choose to fund your business could affect how you structure and run your business.

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Tips and tricks for conducting online research

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By Jim Collins
This book addresses a single question: can a good company become a great company, and if so, how? Based on a five-year research project comparing companies that made the leap to those that did not, Good to Great shows that greatness is not primarily a function of circumstance but largely a matter of conscious choice, and discipline.

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A new tool – the Market Opportunity Navigator – helps you figure out where to start the search for your new business.

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The Keywords Everywhere browser add-on can be easily installed on either Chrome or Firefox and shows you monthly search volume, CPC and competition data of keywords on multiple websites.

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ORGANIZATION
Manufacturer’s Edge encourages the strength and competitiveness of Colorado manufacturers through coaching, training, and consulting, collaboration-focused industry programs, and by leveraging government, university, and economic development partnerships.

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Free multi-sided platform revenue template estimates revenue for 5 years, and can be used when starting a two-sided marketplace business plan Excel download.

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The required Project Pitch allows startups and small businesses to get quick feedback at the start of their application for Phase I funding from America’s Seed Fund powered by NSF.

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These online tutorials feature courses designed to help interested parties learn more about the SBIR/STTR programs. From learning the nuances of each agency’s programs to figuring out how to calculate indirect rates, the Online Tutorials covers all of the bases within the application process for federal funding.

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By Simon Sinek
"Start With Why" shows that the leaders who’ve had the greatest influence in the world all think, act, and communicate the same way — and it’s the opposite of what everyone else does. Sinek calls this powerful idea The Golden Circle, and it provides a framework upon which organizations can be built, movements can be led, and people can be inspired.

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Enterprise teams can train at Strategyzer's Cloud Academy or create a successful Corporate Innovation Ecosystem with the Growth Portfolio. Smaller companies can take its Online Courses, use itsWeb App, and download free resources.

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By Giff Constable
With a foreword from Steve Blank, Talking to Humans is a practical guide to the qualitative side of customer development, an indispensable skill for vetting and improving any new startup or innovation. This book will teach you how to structure and run effective customer interviews, find candidates, and turn learnings into action.

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The exit strategy is about understanding who your customer is. Not the customer who buys your widget or app that you make, but the customer who buys your customer.

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Discusses basic types of B2C and B2B channels, using multiple channels, disintermediation and foreign markets.

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A learning community for women entrepreneurs and innovators

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The purpose of WIN is to engage women with an engaged community, new programs, educational content, and opportunities to invest.

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